-Understand how personal branding can help you build your
– Career and/or business and live a meaningful life.
-Make the difference between your brand and your job title.
-Develop your personal vision, the cornerstone of a personal brand.
-Conduct a self-audit to identify your “personal assets”
-Define a personal positioning that is authentic, unique and relevant.
-Understand how to use networks, content creation and social proof to build your personal brand.